Designing Spatial Systems People Actually Use
Spatial interaction concept focused on navigation, access, and understanding in complex public environments.
Design
connects
ideas to
working
systems.
Multidisciplinary Designer for brand systems, motion-led communication, editorial design and product visualization.
I build design systems, campaign visuals, editorial layouts, motion assets and product presentation boards for digital, print and physical brand communication.
My work connects graphic design, industrial design, UI thinking and production logic into portfolio-ready systems that explain ideas clearly and make complex work easier to read.
Systems & Spatial Interaction
Motion-Led Domestic Guidance
A silent concept film exploring how motion can guide behavior and reduce interface noise in everyday environments.
Smart Fire Pit Interface
UI/UX and interaction concept connecting industrial product experience with digital control.
Motion, Meaning & Visual Communication
Motion Design and Meaning
A visual essay on how motion changes interpretation through timing, sequence, and emphasis.
Visual Storytelling Across Editorial, Motion and Screen Media
A short lecture on hierarchy, pacing, and guidance across editorial, motion, and screen-based formats.
Customer Experience Animation – Flexxii Motion Showcase
Motion-led customer experience piece using smooth transitions and UI-inspired storytelling.
Product Visualization & Design Process
Marine Mobility System: From Concept to Production
Case study connecting hydrodynamic form exploration, Rhino surfacing, and production-aware geometry.
Sketch to Reality – Rhino 3D Bench Design & CNC Process
Hand sketch to Rhino surfacing and CNC-ready development, showing a strong digital-to-physical workflow.
Design position
I design visual systems that turn complex ideas into usable public, digital and physical experiences.
The work connects public communication, product visualisation, motion, packaging, interface thinking and digital-to-physical workflows into clear systems people can understand and use.
Featured case systems
Three design systems with public and practical value
Selected self-initiated concepts showing how visual design can clarify risk, reduce waste and guide real-world decisions.
Public communication / Information design
Urban Heat
Self-initiated concept project
Problem Extreme heat risk is often invisible in everyday city movement until it becomes urgent.
System Temperature levels, map language, warning symbols and protective actions are organised into one public-facing campaign system.
Output A London heat-warning visual system designed for fast understanding by older adults, children and outdoor workers.
Circular design / Product communication
Repair First
Self-initiated concept project
Problem Electronic products are replaced too quickly because repair paths are unclear or visually intimidating.
System Exploded product visuals, repair-kit language, instruction cards and campaign messaging make repair feel possible before replacement.
Output A circular design communication system that connects product understanding with repair behaviour.
Packaging system / Sustainability campaign
Save the Shelf
Self-initiated concept project
Problem Food packaging often gives dates but does not guide the next useful action.
System Freshness indicators, colour-coded labels and shelf communication turn packaging into a decision tool.
Output A behaviour-shaping label system that helps people use, freeze, share or compost food more clearly.
From signal to system, from sketch to output.
Selected Work
Additional selected projects across brand identity, product visualisation, public awareness, packaging and digital interface structure.
Intebu
Brand Identity / Corporate System — The challenge was to make a technology business feel clear and credible. The solution builds a visual identity across logo usage, digital presentation and business materials.
Every Drop Matters
Packaging / Awareness Campaign — Water scarcity needed a direct visual message. The bottle, symbol system and campaign board turn packaging into a public awareness tool about mindful consumption.
Anti Smoking Poster
Public Awareness / Visual Metaphor — The problem was to communicate harm immediately. A sharp visual metaphor and high-contrast poster system create a fast emotional response around smoking risk.
Tricoo Food Cooker
Product Visualisation / Industrial Design — A product concept needed to show form, use and material logic. Render-led presentation, detail views and structured storytelling make the industrial idea understandable.
Portobella Art Website
Web Design / Interface Structure — Creative work can become hard to browse when the structure is unclear. This interface organizes handmade art content with warmer hierarchy and simple audience flow.
Capabilities
Brand Systems
Identity, campaign language and connected visual systems across touchpoints.
Public Communication
Clear visual messages for awareness, guidance and public-facing information.
Motion & Storytelling
Sequence, rhythm and animation used to make communication clearer and more memorable.
Digital-to-Physical Workflows
Prototyping logic from sketch, interface and model to physical output.
Product Visualisation
Render-led product stories, material direction and presentation boards.
Packaging & Information Design
Labels, packaging systems and behaviour-shaping visual guidance.
Website Design & Visual Interfaces
Event Page Website
Problem: event information can feel fragmented across pages. Solution: a responsive web design system clarifies audience flow, content hierarchy and engagement points for a stronger portfolio case study.
Company Website – Creative Agency
Problem: agency services needed fast comprehension. Solution: a full-page responsive web design system shows hierarchy, service flow, contact path, wireframes and screen adaptation in one clear portfolio board.
Motion Graphics & Animation
LIFE STAGES – 3-Day Comic Storyline Animation
Problem: a short story needed emotional progression. Solution: sequential illustration, motion timing and transitions create a readable narrative arc.
London Snow – Happy New Year Motion Greeting
Problem: a seasonal message needed atmosphere. Solution: London imagery, motion and typography create a brief celebratory greeting.
Happy Giraffe – 2D Motion Animation
Problem: a simple character needed personality. Solution: gesture, timing and staging create expressive lightweight storytelling.
Kinetic Typography Animation | After Effects Workflow
Problem: words needed visual energy. Solution: kinetic timing, scale and rhythm turn typography into the main communication device.
Logo Design & Brand Identity
Brain Design
Problem: the mark needed to communicate intelligence with minimal form. Solution: a clean brand identity system uses geometry and negative space to create a clear, memorable portfolio mark.
Creatives Think
Problem: a creative identity needed character and recall. Solution: a toucan-inspired logo and brand system connects hand-made energy, orange/black contrast and flexible portfolio applications.
Nehaber
Problem: a news platform needed legibility and trust. Solution: a direct brand identity system supports fast reading, recognition and editorial clarity.
Scuba
Problem: a diving club needed a sense of depth and activity. Solution: symbol, composition and campaign graphics connect exploration with a clear brand design system.
Ebde
Problem: a production studio needed a compact symbolic identity. Solution: zodiac-inspired geometry creates a minimal brand mark with character, recognition and portfolio clarity.
Logo & Brand Identity – Sea Buses
Problem: a sea transportation service needed a public-facing identity. Solution: brand graphics, route language and vehicle visuals create a consistent transport design system.
Industrial Design
Chair / Stool System
Problem: furniture needed adaptable use in limited situations. Solution: modular product design thinking creates a compact stool system with flexible portfolio scenarios.
Istanbul Taxi Design
Problem: urban taxi design needed stronger passenger experience and city identity. Solution: exterior, interior and service details form an industrial design and transport brand system.
Two-Wheel Bike / Tri-Wheel / Stroller Concept
Problem: personal mobility needed to work across more than one use case. Solution: a modular industrial design system transforms between bike, tri-wheel and stroller modes through a compact adaptable structure.
Two-Wheel Bike / Tri-Wheel / Stroller Concept – Detail Board
Problem: the concept needed a technical continuation. Solution: exploded perspective, component labels, locking details and transformation logic explain how the modular industrial design system works.
Multi-Function Opener
Problem: a compact tool needed to combine bottle, can and beverage-use functions clearly. Solution: industrial design form development, detail views and component study explain grip, leverage, opening and measuring logic.
3D Modeling / Rhino / CNC
Rhino 3D Vehicle Design Masterclass – VW Bus to Yacht to Motorcycle
Problem: vehicle forms require controlled surface logic. Solution: Rhino modelling workflows break complex shapes into clear development stages.
3D Boat Modelling – Rhino Hull Surfacing
Problem: hull forms need clean curvature. Solution: fast Rhino surfacing explores flow, proportion and minimal presentation.
Rhino Caravan Sidecar & Laser-Cut Camper Workflow
Problem: a physical concept needed fabrication logic. Solution: CAD surfacing and laser-cut thinking connect form, structure and production.
Package Design & Poster / Photo Manipulation
Milk Box – De Stijl Inspired
Problem: packaging needed stronger shelf recognition through abstraction. Solution: De Stijl geometry creates a bold packaging design system for clear portfolio presentation.
Bauhaus Product Packaging
Problem: product packaging needed clarity and function. Solution: Bauhaus-inspired typography and geometry organize the visual language into a direct packaging design system.
Valentine’s Glass – Gift Packaging
Problem: a gift object needed emotional packaging without clutter. Solution: symbolic form, restraint and material presentation create a clearer packaging portfolio experience.
Energy Beer – Packaging Design
Problem: the product needed stronger energy on shelf. Solution: expressive typography, high contrast and vivid brand design create a louder packaging presence.
Seafood Packaging – Natura
Problem: seafood packaging needed freshness and natural trust. Solution: minimal graphics and restrained color create a cleaner retail packaging and brand identity system.
Antalya – Tourism Poster
Problem: a destination needed atmosphere and recognition. Solution: image manipulation, hierarchy and color build an inviting poster design and portfolio communication piece.
Save the Water Poster
Problem: usable fresh water is limited and often taken for granted. Solution: a rain-collection umbrella metaphor turns conservation into a clear public-awareness poster design system.
Rebellious Fish
Problem: a simple product image needed character. Solution: hand-drawn intervention and photographic composition create a playful conceptual portfolio visual.
Halloween Concept
Problem: a seasonal message needed surprise. Solution: transformation, contrast and playful staging create a memorable campaign design visual.
Typography Is an Art
Problem: typography needed to act as the image. Solution: composition, scale and letter structure turn editorial typography into a visual subject.
Newspaper & Magazine Design
Children’s Magazine for iPad
Problem: children’s editorial content needed to feel digital, touch-friendly and educational. Solution: iPad screens, playful navigation, activity pages and sketch notes present a colourful editorial design system.
Printed Children’s Magazine
Problem: the same children’s publishing language needed a physical print issue. Solution: printed spreads, page hierarchy, activity areas and promotional layouts show a complete editorial magazine design system.
Regional Newspaper Supplement Logos
Problem: three regional editions needed distinct identity without breaking newspaper recognition. Solution: anniversary logo variations for Akdeniz, Ege and Bursa integrate into mastheads, editorial layouts and regional brand systems.
23 April Children’s Newspaper – 01/02
Problem: a national children’s day special issue needed celebration, clarity and strong page visibility. Solution: the first portfolio board presents the cover, key page groups, editorial visual language and modular print layout system.
23 April Children’s Newspaper – 02/02
Problem: the full issue needed more page coverage without losing readability. Solution: the second portfolio board shows additional spreads, content categories, layout principles and the child-friendly editorial system.
Campaign, Illustration & Concept Work
Letting Small Fish Grow Big – Brochure
Problem: juvenile fishing needed a memorable print warning. Solution: a folding brochure campaign opens from small fish protection into a larger fish message, making conservation visible through interaction design.
Letting Small Fish Grow Big – Billboard
Problem: overfishing needed a public-scale visual consequence. Solution: an outdoor campaign design uses removable sticky-note fish to show how taking small fish makes the big fish disappear.
Space Tip – Sketch & World Development
Problem: the tabletop game needed a distinctive universe before rules and components. Solution: hand sketches define robots, hybrids, wizards, humans, creatures and vehicles for a playful sci-fi game design system.
Space Tip – Packaging & Components
Problem: the game needed a premium physical system. Solution: box structure, trays, board, cards, figures, dice and tokens are organized into a complete tabletop game packaging system.
Space Tip – Card System
Problem: character sketches needed to become playable game assets. Solution: collectible cards combine factions, stats, icons and hand-drawn character identity into a clear gameplay and card design system.
Space Tip – Gameplay & Board System
Problem: players needed to understand where to move, what to collect and how to win. Solution: the board, route system, encounter cards and turn sequence explain the tabletop gameplay design flow.
Save Your Creativity & Art
Interesting Creatures
Problem: imaginative forms needed preservation beyond sketches. Solution: illustration captures unusual characters, emotion and form language as a portfolio visual study.
Sleeping Seashells
Problem: familiar objects needed a new viewpoint. Solution: drawing reframes seashells through character, scale and observation as an illustration portfolio study.
Surrounding Faces
Problem: hidden visual patterns are easy to miss. Solution: illustration and book-style editorial design turn observed faces in objects into a playful visual study.
Why Are Cherries Double?
Problem: simple natural forms can hide stories. Solution: drawing explores metaphor, curiosity and narrative around everyday objects as a portfolio illustration study.
Printmaking – Horse Figure
Problem: the subject needed movement and emotion. Solution: print texture and abstraction create a more expressive portfolio art composition.
Printmaking – Cat
Problem: animal form needed rhythm and graphic tension. Solution: line, texture and contrast create a more dynamic portfolio printmaking study.
Printmaking – Abstract
Problem: abstract movement needed visual order. Solution: tonal contrast and line direction organize energy into a balanced portfolio composition.
Mixed Media Painting
Problem: observation needed structure and feeling together. Solution: mixed media layering connects proportion, balance and visual storytelling in a portfolio art study.
Handpainted Art
Problem: contrast and control needed to coexist. Solution: hand-drawn layers create a controlled portfolio composition with expressive texture.
3D Design Art
Problem: illustration needed dimensional presence. Solution: 3D design thinking supports proportion, gesture and a clearer portfolio composition.
Photography
Light Photograph
Problem: urban motion needed a visual trace. Solution: light trails and reflections capture movement through controlled exposure as a photography portfolio study.
Different Perspective – Seascape
Problem: a quiet scene needed depth and calm. Solution: horizon control, contrast and framing create a stronger photography portfolio seascape study.
Macro Photography
Problem: small textures needed visibility. Solution: macro framing and controlled focus reveal detail, surface and light in a photography portfolio study.
Food Photography
Problem: food needed appetite and texture. Solution: close composition and lighting highlight material, color and surface detail in a product photography portfolio study.
Sweet Photograph
Problem: sweets and glassware needed bright presentation. Solution: studio light, color and composition create a clean product photography portfolio study.
Conceptual Book Photography
Problem: a book object needed a less literal view. Solution: unusual angles and abstraction turn reading material into a conceptual photography portfolio composition.
Education
Master of Arts (MA), Graphic Design — Thesis Stage
Yeditepe University, Istanbul, Turkey
GPA: 3.81 / 4.00
Bachelor of Fine Arts (BFA), Graphic Design
Yeditepe University, Istanbul, Turkey | 2006 – 2012
GPA: 3.78 / 4.00 — High Honors
Bachelor of Fine Arts (BFA), Industrial & Product Design
Yeditepe University, Istanbul, Turkey | 2009 – 2012
Focus: Product Prototyping and Industrial Visualization
CV
Creative Designer
Creatives Think Ltd, London, UK | Jul 2018 – Sep 2023
Delivered multidisciplinary design work across motion graphics, UI/UX, brand identity, and visual communication for digital, print, and interactive platforms. Led projects from concept to final delivery while managing client relationships and creative direction.
Key Skills: Motion Graphics, UI/UX Design, Brand Identity, Visual Communication, Project Management
Ingest Operator & Video Editor
Maru Media Ltd, London, UK | Jan 2022 – Feb 2022
Edited and prepared video content for broadcast and digital platforms, ensuring accurate delivery and compliance with VOD standards.
Key Skills: Adobe Premiere Pro, After Effects, Video Ingest, Metadata Management
Lead Motion, UI & UX Designer
CampaignUP, London, UK | May 2019 – Feb 2020
Designed UI/UX systems, motion assets, and visual identities for web and mobile platforms, contributing to campaigns and platform experiences reaching 5K+ users.
Key Skills: UI/UX Design, Motion Graphics, Visual Storytelling
Art Director
Hürriyet Newspaper and Printing Co., Istanbul, Turkey | Feb 2013 – Jul 2018
Directed visual design across print and digital media, producing layouts, infographics, motion content, and event graphics while mentoring junior designers.
Key Skills: Art Direction, Editorial Design, Infographics, Motion Design
Contact me
124 City Road, London, EC1V 2NX
Phone: +44 7392 726 098
Email: ozgunlondon@gmail.com
LinkedIn: linkedin.com/in/ozgunevrenerturk